Strategic Enrollment Management Plan (2019-2023)
Guided by our Strategic Enrollment Management (SEM) Plan 2019-2023 (PDF), NIU developed and introduced new programs and strategies designed to make an NIU degree even more accessible, equitable and affordable. The positive impact is reflected in growing numbers of new and high-achieving students and, prior to the pandemic, positively trending first-year retention rates, total enrollment and reduction of equity gaps.
This summary provides an overview of several key objectives accomplished under the SEM Plan that helped NIU achieve many of its enrollment goals over the past few years.
Executive Summary – Key Accomplishments (PDF)
Strengthen our distinctive identity as a public university that combines educational opportunity with student engagement.
Achieve student enrollment that respects our mission and values while positioning NIU for fiscal sustainability.
Support equitable access, opportunity, and success for students from diverse backgrounds where diversity is defined broadly.