Association Resource CenterAssociation Resource Center

Northern Illinois UniversityNorthern Illinois University

Marketing Services

Make sure your messages reach your audience at the right time and in the right format. The Association Resource Center's team of marketing experts works with you and your budget to create an effective marketing plan designed specifically for your needs.

Marketing ServicesWe use a mix of integrated marketing strategies to ensure your messages reach your target audience, and you achieve your goals.

  • Identify target markets
  • Develop a communications strategy
  • Select appropriate marketing channels
  • Craft a successful message
  • Create, print and distribute collateral materials
  • Deploy web/web 2.0 strategies
  • Track and monitor leads
  • Generate metrics reports

For more information contact Christy Snider or call (815) 753-8972.


Also consider our Registration and Evaluation ServicesMeeting and Event Planning Services, the Speakers Bureau or one of our 3 IACC certified Outreach Centers for your next event!